It's a hard thing sometimes, to wear so many hats. Contractors and trades people are often the brains, brawn and bean counters of their small businesses. Who has time to do sales and marketing? And how do you sell what you do? And when do you find the time to review what you've been doing and figure out ways to make it better -- for you and for your clients? It's always a challenge! Mike Rogers, at OMStout Consulting has a great little graphic and asks five fundamental questions about your sales approach that could be pondered on the drive between jobs.
How do you sell?